# BelliWelli Gets Credit from Assembled Brands

> BelliWelli secures flexible credit to fund retail growth without bank restrictions.
- Title: BelliWelli Gets Credit from Assembled Brands · Pulse 2.0
- Summary: BelliWelli secures flexible credit to fund retail growth without bank restrictions. BelliWelli secured a flexible credit facility from Assembled Brands to…
- Keywords: belliwelli, assembled brands, credit facility, retail expansion, gut health, california, startups, business, Gets, Credit, Assembled, Brands
- Source: Pulse 2.0 — https://pulse2.com/belliwelli-secures-flexible-credit-facility-from-assembled-brands
- Author: Amit Chowdhry
- Published: 2026-10-11T18:01:33+00:00
- Read time: 1 min
- Topics: belliwelli, assembled brands, credit facility, retail expansion, gut health, california, startups, business
## BelliWelli Secures Credit
BelliWelli, a California-based gut health brand, closed a new asset-based credit facility with Assembled Brands.
## Funds Retail Growth
The facility supports production and inventory for CVS, Sam’s Club, Amazon, TikTok Shop, and direct-to-consumer channels.
## Flexible Structure
The credit facility includes an accordion feature to increase capital as BelliWelli expands retail without refinancing.
## No Fees or Covenants
The facility has no annual fees, hidden float charges, or financial covenants, saving tens of thousands in interest.
## Quick Closing
Assembled Brands completed the financing from term sheet to closing in less than two months with no surprises.
## Key takeaway

BelliWelli secured a flexible credit facility from Assembled Brands to fund retail expansion without financial covenants or annual fees.