# Canon PowerShot SX740 HS: 8-Year-Old Compact Camera Still Tops Japan

> Japan's No.1 compact camera for 8 years: Canon PowerShot SX740 HS Lite holds 40x zoom, second-hand prices exceed retail
- Title: Canon PowerShot SX740 HS: 8-Year-Old Compact Camera Still…
- Summary: Japan's No.1 compact camera for 8 years: Canon PowerShot SX740 HS Lite holds 40x zoom, second-hand prices exceed retail The Canon PowerShot SX740 HS Lite…
- Keywords: canon, powershot sx740 hs, canon powershot sx740 hs lite, japan, compact camera, yodobashi, 40x zoom, second hand prices, retail price, leica q3, PowerShot, SX740
- Source: Digital Camera World — https://digitalcameraworld.com/cameras/compact-cameras/popular-for-8-years-the-no-1-compact-camera-in-japan-features-a-40x-zoom-with-second-hand-prices-often-higher-than-its-retail-price
- Published: 2026-09-28T15:11:34+00:00
- Read time: 1 min
- Topics: canon, powershot sx740 hs, canon powershot sx740 hs lite, japan, compact camera, yodobashi, 40x zoom, second hand prices, retail price, leica q3
## Japan's No.1 compact camera
The Canon PowerShot SX740 HS Lite has been Japan's top-selling compact camera for 8 years since its 2018 launch
## 8-year-old tech still popular
Despite minor updates, the PowerShot SX740 HS Lite remains a cult favorite with second-hand prices exceeding its original $549.99 retail cost
## 40x zoom capability
The camera features a 40x optical zoom, making it one of the most versatile pocket cameras available
## Yodobashi sales data
Yodobashi's latest sales data shows the PowerShot SX740 HS Lite as Japan's top-selling compact camera in August 2024
## Market extremes
The market features two extremes: affordable models like the Kodak Pixpro C1 at $99.99 and premium models like the Leica Q3 43 at $7,950
## Waterproof model
The OM System Tough TG-7, a waterproof and temperature-resistant compact camera, ranks ninth in Yodobashi's Top 10
## Key takeaway

The Canon PowerShot SX740 HS Lite, launched in 2018, remains Japan's top-selling compact camera with second-hand prices higher than its original $549.99 cost