# Darshan Kantak Joins Netflix as VP of Ads Platform

> Netflix appoints Darshan Kantak to lead ad platform innovation.
- Title: Darshan Kantak Joins Netflix as VP of Ads Platform · Adweek
- Summary: Netflix appoints Darshan Kantak to lead ad platform innovation. Netflix named Darshan Kantak as VP of ads platform to boost ad revenue and technical tools…
- Keywords: darshan kantak, netflix, ads platform, vp of ads, q3 earnings, ad revenue, Darshan, Kantak, Joins, Ads, Platform, Adweek
- Source: Adweek — https://adweek.com/media/darshan-kantak-joins-netflix-as-vp-of-ads-platform
- Author: Mark Mwachiro
- Published: 2026-11-02T22:04:44+00:00
- Read time: 1 min
- Topics: darshan kantak, netflix, ads platform, vp of ads, q3 earnings, ad revenue
## New Role
Darshan Kantak joins Netflix as vice president of ads platform.
## Responsibilities
Kantak leads ad experience teams and enables reporting tools for Netflix Ads Suite partners.
## Background
Kantak previously worked at Google Cloud, Snap, Meta, Microsoft, and Yahoo.
## Leadership
Reporting to Amy Reinhard, Kantak oversees ad product, engineering, and data teams.
## Key takeaway

Netflix named Darshan Kantak as VP of ads platform to boost ad revenue and technical tools after Q3 earnings adjustments.