# Elizabeth Holmes Style Shift

> Elizabeth Holmes rebrands herself as a vulnerable mother after Theranos scandal.
- Title: Elizabeth Holmes Style Shift · Vanity Fair | Shortify
- Summary: Elizabeth Holmes rebrands herself as a vulnerable mother after Theranos scandal. Elizabeth Holmes presents herself as a vulnerable mother to counter her tech…
- Keywords: elizabeth holmes, theranos, nathan fielder, lance oppenheim, hulu, amanda seyfried, the dropout, billy evans, Elizabeth, Holmes, Style, Shift
- Source: Vanity Fair — https://vanityfair.com/story/you-can-see-everything-elizabeth-holmes-style
- Author: José Criales-Unzueta
- Published: 2026-10-21T22:26:52.778+00:00
- Read time: 1 min
- Topics: elizabeth holmes, theranos, nathan fielder, lance oppenheim, hulu, amanda seyfried, the dropout, billy evans
## Holmes and Evans dispute NYT quote
Holmes and her husband Billy Evans claim they have recordings of all interviews with journalist Amy Chozick.

> They’re playing a character I created
## Holmes' public image before film
The public saw Holmes as an ambitious tech founder with a uniform of black turtlenecks and red lipstick.

> the black-turtleneck- and kabuki-red-lipstick-clad founder of Theranos
## Holmes claims The Dropout damaged her image
Holmes and Evans say The Dropout show caused extreme damage to her public image.

> the depiction caused extreme damage to Holmes’s public image
## Holmes' personal brand strategy
Holmes built Elizabeth Holmes as a brand in tandem with Theranos to create a persona.

> the uniform provided ease to her busy life
## Holmes' new persona
Holmes presents herself as a beige cashmere-clad mother with messy hair and a baby in her arms.

> a beige cashmere-clad mother of two with messy hair who always has a baby in her arms
## Holmes' vulnerability
Holmes cries and blushes, wearing emotions on her skin while scanning for AI hologram.

> she is at a state of domestic dishevelment
## Seyfried's role in film
Seyfried reenacts Holmes' conversations with Fielder to affirm her persona as a mother.

> Seyfried’s reenactments of Holmes’s conversations with Fielder in You Can See Everything become crucial
## Holmes' deception revealed
Holmes' persona as a vulnerable mother is another layer of deception she uses to prove innocence.

> Liz Holmes, as she presents herself to Fielder, as an adoring mother and as a doting wife, is yet another persona
## Key takeaway

Elizabeth Holmes presents herself as a vulnerable mother to counter her tech founder image after Theranos collapse.