# Emma Armstrong and Michael Aimette Leave BBDO NY

> Two top creative leaders exit BBDO NY following Omnicom's $13 billion IPG acquisition.
- Title: Emma Armstrong and Michael Aimette Leave BBDO NY · Adweek
- Summary: Two top creative leaders exit BBDO NY following Omnicom's $13 billion IPG acquisition. Emma Armstrong and Michael Aimette are departing BBDO NY after guiding…
- Keywords: emma armstrong, michael aimette, bbdo ny, omnicom, ipg, fcb, bbdo, omnicom acquisition, creative leadership, agency merger, Emma, Armstrong
- Source: Adweek — https://adweek.com/agencies/emma-armstrong-and-michael-aimette-to-depart-bbdo-ny
- Author: Alison Weissbrot
- Published: 2026-09-30T15:30:00+00:00
- Read time: 1 min
- Topics: emma armstrong, michael aimette, bbdo ny, omnicom, ipg, fcb, bbdo, omnicom acquisition, creative leadership, agency merger
## Emma Armstrong and Michael Aimette leaving BBDO NY
Emma Armstrong and Michael Aimette are leaving BBDO NY, the agency shared with ADWEEK.
## Their background at FCB
Armstrong was global chief transformation officer at FCB, and Aimette was the CCO at FCB NY prior to the merger.
## BBDO's $13 billion acquisition of IPG
The exits come just 10 months after Omnicom closed its $13 billion acquisition of IPG, creating the largest agency holding company.
## Job cuts and brand changes
The deal led to a restructure that eliminated 4,000 jobs and retired the DDB, FCB, and MullenLowe agency brands.
## BBDO's gratitude statement
In a release, BBDO credited both Armstrong and Aimette with guiding the agency through its merger with FCB in New York.
## Leadership transitions
Todd Sussman and Kat Grib will lead the New York office, with Scott Bell overseeing creative.
## Key takeaway

Emma Armstrong and Michael Aimette are departing BBDO NY after guiding the agency through its merger with FCB.