# Federico Coria's Mojarra Phenomenon

> Tennis player Federico Coria turned his vlogs into a viral phenomenon, earning the nickname La Mojarra.
- Title: Federico Coria's Mojarra Phenomenon · Buenos Aires Herald
- Summary: Tennis player Federico Coria turned his vlogs into a viral phenomenon, earning the nickname La Mojarra. Federico Coria built a following by sharing his…
- Keywords: federico coria, la mojarra, atp rankings, youth tennis, argentina, tennis vlogs, challenger tournaments, news, Federico, Coria's, Mojarra, Phenomenon
- Source: Buenos Aires Herald — https://buenosairesherald.com/sports/from-tennis-hotshot-to-internet-star-how-federico-coria-built-the-mojarra-phenomenon
- Author: Argentine Tennis Association
- Published: 2026-10-31T14:10:43+00:00
- Read time: 1 min
- Topics: federico coria, la mojarra, atp rankings, youth tennis, argentina, tennis vlogs, challenger tournaments, news
## From Tennis Star to Internet Star
Federico Coria started YouTube videos showing his life as a professional tennis player.
## The La Mojarra Nickname
Tennis fans called him La Mojarra after a small freshwater fish used as bait.
## Vlogs Show Daily Tennis Life
Coria's videos featured workouts, hotels, meals, and conversations with other players.
## Connecting with Tennis Stars
Coria filmed with Grand Slam winners like Djokovic and Sinner in casual settings.
## Still a Tennis Player
Coria remains ranked 834th in ATP after physical setbacks, aiming to win before February 2027.
## Villa María Challenger Event
The event features top young Argentine players and a $63,000 prize pool.
## Key takeaway

Federico Coria built a following by sharing his tennis life on YouTube, becoming known as La Mojarra.