# Ford CEO Endures Consumer Reports Criticism

> Ex-Ford CEO Alan Mulally faced Consumer Reports' critical review of his new SUV but chose to address it directly with engineers.
- Title: Ford CEO Endures Consumer Reports Criticism · Jalopnik
- Summary: Ex-Ford CEO Alan Mulally faced Consumer Reports' critical review of his new SUV but chose to address it directly with engineers. Ex-Ford CEO Alan Mulally…
- Keywords: alan mulally, ford, consumer reports, ford edge, 2007, suv, cars, culture, CEO, Endures, Consumer, Reports
- Source: Jalopnik — https://jalopnik.com/2277771/consumer-reports-ford-ceo-mulally-verdict-own-cars
- Author: Aakash Badree
- Published: 2026-10-06T20:05:00+00:00
- Read time: 1 min
- Topics: alan mulally, ford, consumer reports, ford edge, 2007, suv, cars, culture
## Ford's 2007 Edge Launch
Ford launched its 2007 Edge SUV in September 2006 amid $12.7 billion losses and declining market share.
## Consumer Reports Critique
Consumer Reports rated the Edge's interior as a key deficiency and liftgate release button as unfavorable.
## Mulally's Response
Mulally took Ford engineers to Consumer Reports' Connecticut facility to address test results directly.
## Engineers' Reaction
Engineers initially defended their designs but Mulally pushed for understanding test results without argument.
## 2015 Edge Improvement
The 2015 Edge earned Consumer Reports' most improved status and topped midsized SUV ratings.
## Key takeaway

Ex-Ford CEO Alan Mulally responded to Consumer Reports' negative review of the 2007 Ford Edge by taking engineers to the test facility to fix issues.