# Four generations of family keep this chocolate business sweet

> Snowflake Chocolates: 40 years of family-run candy making with four generations working together.
- Title: Four generations of family keep this chocolate business sweet
- Summary: Snowflake Chocolates: 40 years of family-run candy making with four generations working together. Bob Pollack, 86, works 60 hours a week making chocolate…
- Keywords: snowflake chocolates, martha pollack, bob pollack, alex pollack, shelly pollack, sharon pollack, jericho, vermont, nfl, chocolate business, family business, strawberry cream
- Source: Valleynewslive — https://valleynewslive.com/2026/09/18/four-generations-family-keep-this-chocolate-business-sweet
- Published: 2026-09-18T12:11:28.252+00:00
- Read time: 1 min
- Topics: snowflake chocolates, martha pollack, bob pollack, alex pollack, shelly pollack, sharon pollack, jericho, vermont, nfl, chocolate business, family business, strawberry cream
## Family name story
Martha Pollack named the business after Snowflake Bentley, the first person to photograph snowflakes.

> It was very small. We actually sold out of the house.
## 40 years of candy making
Bob and Martha Pollack started Snowflake Chocolates 40 years ago with homemade sweets.
## Four generations working
Bob, 86, works 60 hours a week with his grandson Alex, 38, and four daughters.

> Some days I could throw them all out, alright. And other days, I thank God that they are here.
## Family business struggles
The family argues daily but the business continues, saying they are still family.

> We're very good at arguing with each other, very good at arguing with each other.
## Strawberry cream tradition
Bob rolls strawberry cream by hand, a method that makes Snowflake Chocolates unique.
## Family legacy
Bob says the day he doesn't work is the day he's no longer on this earth.

> Would I do it again? In a heartbeat.
## Key takeaway

Bob Pollack, 86, works 60 hours a week making chocolate with his grandson Alex and four daughters.