# Gen Z Finds Nixon Cool Again

> Gen Z gets history cool through Nixon memes and merch.
- Title: Gen Z Finds Nixon Cool Again · California Post | Shortify
- Summary: Gen Z gets history cool through Nixon memes and merch. Nixonmaxxing campaign sparks Gen Z interest in history by rebranding Nixon's legacy with hip-hop and…
- Keywords: nixonmaxxing, gen z, richard nixon, yorba linda, nixon foundation, presidential library, watergate, trump, tricky dick, hip hop, merch, nixon library
- Source: California Post — https://nypost.com/2026/10/20/opinion/nixonmaxxing-is-making-richard-nixon-cool-again-and-that-might-be-a-good-thing
- Published: 2026-10-20T19:01:42+00:00
- Read time: 1 min
- Topics: nixonmaxxing, gen z, richard nixon, yorba linda, nixon foundation, presidential library, watergate, trump, tricky dick, hip hop, merch, nixon library
## Nixonmaxxing campaign
Former President Richard Nixon is cool now through viral videos and merch.

> Nixonmaxxing
## Gen Z's reaction
Young people find Nixon inspiring through hip hop tracks and his speeches.

> aura
## Nixon's history
Nixon lost the 1960 election to JFK and resigned after Watergate.

> You won’t have old nixon to kick around anymore
## Nixon Foundation
Yorba Linda, California-based nonprofit runs Nixon Library and Museum.

> Nixon Foundation
## Nixon's achievements
Nixon signed Title IX, helped desegregate schools, and opened China relations.

> He founded the environmental protection agency
## Watergate omission
Nixon Library's opening video almost omits Watergate from history.

> The museum’s opening video almost entirely omits watergate
## Nixon's legacy
Nixon's legacy is rebranded as 'tricky dick' with hip hop and merch.

> Tricky Dick
## Key takeaway

Nixonmaxxing campaign sparks Gen Z interest in history by rebranding Nixon's legacy with hip-hop and merch.