# Heineken Creates Foosball Figures for Baller League Stars

> Heineken turns Baller League stars into foosball figures for new global partnership launch.
- Title: Heineken Creates Foosball Figures for Baller League Stars
- Summary: Heineken turns Baller League stars into foosball figures for new global partnership launch. Heineken has created playable foosball figures of Baller League…
- Keywords: heineken, baller league, foosball, seasont3, social media, pub culture, football, money, business, Creates, Figures, Baller
- Source: Financialpost — https://financialpost.com/globe-newswire/heineken-turns-baller-leagues-biggest-names-into-foosball-figures-to-kick-off-new-global-partnership
- Read time: 1 min
- Topics: heineken, baller league, foosball, uk, seasont3, social media, pub culture, football, money, business
## Heineken Launches Foosball Partnership
Heineken has transformed Baller League UK's biggest stars into playable foosball figures for a new global partnership.
## Foosballer Table Features Top Athletes
KSI, Chloe Kelly, Micah Richards, Alex Iwobi and Mark Goldbridge appear on a bespoke six-a-side foosball table.
## Launch Location and Availability
The Foosballer Table will debut at Baller League Arena in Dagenham with limited edition tables in Heineken Star Bars across the UK.
## Bespoke Design Elements
The table includes branded bar-tap handles, bottle holders, led lighting and goal celebrations inspired by pub culture.
## Partnership Goals
Heineken aims to connect fans through front row experience, heineken lounge and mixer zone at Baller League Arena.
## Season Engagement Strategy
Heineken will own two gamechanger moments per match and introduce coaster conversations to unite fans through shared passion.
## Baller League Growth Metrics
Baller League UK Season 3 generated 344 million short-form views with 6% social media engagement and 1.3 million average live viewers per match.
## Key takeaway

Heineken has created playable foosball figures of Baller League UK's top athletes to launch a global partnership with the fast-growing football competition.