# Jeff Bezos Pushed Ferrari EV

> Jeff Bezos' 2016 advice helped Ferrari build its first electric car.
- Title: Jeff Bezos Pushed Ferrari EV · Motor1 | Shortify
- Summary: Jeff Bezos' 2016 advice helped Ferrari build its first electric car. Ferrari's Luce EV, set to launch in 2024, was inspired by Jeff Bezos' 2016 comment about…
- Keywords: jeff bezos, ferrari, luce ev, electric car, john elkann, 2027, seattle, nfl, cars, Jeff, Bezos, Pushed
- Source: Motor1 — https://motor1.com/news/811150/jeff-bezos-motivate-ferrari-ev
- Author: Adrian Padeanu
- Published: 2026-10-08T10:12:05+00:00
- Read time: 1 min
- Topics: jeff bezos, ferrari, luce ev, electric car, john elkann, 2027, seattle, nfl, cars
## Bezos' 2016 Conversation
Jeff Bezos told Ferrari Chairman John Elkann in July 2016 he didn't know cars but knew innovation.

> I don't know anything about cars, but I really know a lot about innovation. I think you need to think seriously about building an electric Ferrari.
## Ferrari's EV Plan
Ferrari set out to build a standalone electric model, not just swap engines in existing cars.
## Luce Launch Timeline
Ferrari didn't publicly announce EV plans until June 2022, with the Luce launching May 25, 2024.
## Luce Design Reaction
The Luce sparked huge debate over its design, with Ferrari saying they had no intention of creating a controversial car.

> We had absolutely no intention of creating a controversial Ferrari. We didn’t expect a reaction like this.
## Luce Sales Confidence
Ferrari claims orders are pouring in and client feedback has been positive despite online backlash.
## Luce's Future
Luce deliveries start this quarter, with Ferrari sold out through 2027 and full impact expected by 2028.
## Key takeaway

Ferrari's Luce EV, set to launch in 2024, was inspired by Jeff Bezos' 2016 comment about innovation.