# JPMorgan Tests Card Approval Partnerships

> JPMorgan explores private credit firms to approve rejected card applicants.
- Title: JPMorgan Tests Card Approval Partnerships · Pymnts | Shortify
- Summary: JPMorgan explores private credit firms to approve rejected card applicants. JPMorgan may partner with private credit firms to approve credit card applicants…
- Keywords: jpmorgan, private credit, credit card, united airlines, marriott, apple card, goldman sachs, credit card rejection, business, finance, Tests, Card
- Source: Pymnts — https://pymnts.com/news/2026/jpmorgan-weighs-opening-card-business-to-private-credit
- Author: PYMNTS
- Published: 2026-09-23T10:57:27+00:00
- Read time: 1 min
- Topics: jpmorgan, private credit, credit card, united airlines, marriott, apple card, goldman sachs, credit card rejection, business, finance
## JPMorgan's card rejection issue
Jpmorgan rejects credit card applicants more often than merchants want.

> J.P. Morgan Chase is reportedly exploring whether other funding sources could approve some of the cards it rejects
## Private credit partnership plan
Jpmorgan seeks private credit firms for second-look applications.

> the bank sent requests to several companies to gauge interest in second-look applications
## Merchant tensions
United Airlines and other merchants face higher rejection rates from jpmorgan.

> J.P. Morgan’s rejection rates have led to a strain between it and United Airlines
## Apple card transition
Jpmorgan takes over apple card issuance from goldman sachs.

> J.P. Morgan will eventually become the issuer for the Apple Card, taking over for Goldman Sachs
## Private credit expansion
Private credit firms gain access to new consumer debt markets.

> teaming with J.P. Morgan would mark a new level of private credit’s acceptance into mainstream finance
## Jpmorgan's response
Jpmorgan denies plans for second-look program.

> a spokesperson for J.P. Morgan told the WSJ the bank has no plans for a second-look program
## Key takeaway

JPMorgan may partner with private credit firms to approve credit card applicants it rejects, easing tensions with merchants.