# Letterboxd's $330m NYT Deal: Pros, Cons and Questions

> New York Times acquires film platform Letterboxd for $330m, sparking debate over identity and future.
- Title: Letterboxd's $330m NYT Deal: Pros, Cons and Questions
- Summary: New York Times acquires film platform Letterboxd for $330m, sparking debate over identity and future.
- Keywords: letterboxd, new york times, film social media, 330 million, user base, IndieWire
- Source: IndieWire — https://indiewire.com/features/general/letterboxd-bought-new-york-times-pros-cons-questions-1235225977
- Author: J. Kim Murphy,Ryan Lattanzio,Alison Foreman,Christian Zilko
- Published: 2026-11-06T22:00:00+00:00
- Read time: 1 min
- Topics: letterboxd, new york times, film social media, 330 million, user base, entertainment, culture
## New York Times Acquires Letterboxd
The New York Times is closing in on a deal to acquire the film-logging social media platform Letterboxd for $330 million.
## Value Increase from Previous Stake
The deal values Letterboxd at $330 million, a significant jump from Tiny's $50 million stake in 2023.
## User Concerns Over Identity
Letterboxd's user base is concerned about maintaining its identity after being acquired by the New York Times.
## Key takeaway

New York Times acquires film social media platform Letterboxd for $330 million, raising questions about its future identity and user impact.