# Malkovich on Oscars Campaign

> Malkovich says awards push is only way to get theatergoers now.
- Title: Malkovich on Oscars Campaign · The Hollywood Reporter
- Summary: Malkovich says awards push is only way to get theatergoers now. John Malkovich states an Oscars campaign is the only method to attract audiences to theaters…
- Keywords: john malkovich, oscars, bfi london film festival, wild horse nine, martin mcdonagh, academy awards, oscars campaign, Malkovich, Campaign, The Hollywood Reporter
- Source: The Hollywood Reporter — https://hollywoodreporter.com/movies/movie-news/john-malkovich-oscars-campaign-wild-horse-nine-film-movie-1236727173
- Author: Lily Ford
- Published: 2026-10-11T13:55:51+00:00
- Read time: 1 min
- Topics: john malkovich, oscars, bfi london film festival, wild horse nine, martin mcdonagh, academy awards, oscars campaign
## Malkovich at BFI Festival
John Malkovich spoke at the BFI London Film Festival on October 9, 2026.
## Oscars Momentum
Malkovich's role in Wild Horse Nine is a potential Oscar nomination lock.
## Oscars Campaign Strategy
Malkovich says the awards campaign is the only way to get people to go to theaters now.

> John Malkovich says an Oscars campaign "is the only way to get people to go to the theaters now"
## Key takeaway

John Malkovich states an Oscars campaign is the only method to attract audiences to theaters in 2026.