# Matlantis survey finds industry researchers face bigger AI simulation hurdle

> Industry researchers struggle more than academics to justify AI simulation costs.
- Title: Matlantis survey finds industry researchers face bigger AI…
- Summary: Industry researchers struggle more than academics to justify AI simulation costs.
- Keywords: matlantis, ai simulation, industry researchers, academic researchers, business case, return on investment, RuntimeWire
- Source: RuntimeWire — https://runtimewire.com/article/matlantis-survey-finds-industry-researchers-face-a-bigger-ai-simulation-business
- Author: RuntimeWire
- Published: 2026-11-09T17:24:02.542+00:00
- Read time: 1 min
- Topics: matlantis, ai simulation, industry researchers, academic researchers, business case, return on investment, technology, ai
## Survey results
Industry researchers were more likely than academic counterparts to struggle with internal business case for AI simulation.
## Key statistics
40.7% of 140 industry respondents reported difficulty versus 6.7% of 30 academic respondents.
## Overall challenge
36.1% of all respondents found it hard to explain simulation's return on investment internally.
## Key takeaway

Industry researchers are more likely than academics to find it hard to make a business case for AI simulation.