# Mattel CEO Ynon Kreiz Steps Down

> Mattel CEO Ynon Kreiz resigns before holiday season.
- Title: Mattel CEO Ynon Kreiz Steps Down · Aol | Shortify
- Summary: Mattel CEO Ynon Kreiz resigns before holiday season. Mattel CEO Ynon Kreiz resigns effective October 2 after leading the company since 2018, to be replaced…
- Keywords: mattel, ynon kreiz, roger lynch, condé nast, pandora, sling tv, barbie, mattel stock, wall street, iran war, business, finance
- Source: Aol — https://aol.com/articles/mattel-ceo-ynon-kreiz-resign-125254000.html
- Author: AOL
- Published: 2026-09-30T12:52:54+00:00
- Read time: 1 min
- Topics: mattel, ynon kreiz, roger lynch, condé nast, pandora, sling tv, barbie, mattel stock, wall street, iran war, business, finance
## Mattel CEO Ynon Kreiz Steps Down
Longtime Mattel CEO Ynon Kreiz will step down as CEO, effective October 2.
## Replaced by Roger Lynch
He will be replaced by board member Roger Lynch, who has led Condé Nast since 2019.
## Lynch's Background
Lynch led growth in Condé Nast's subscriptions, video, live experiences, commerce, and strategic partnerships.
## Kreiz's Previous Role
Before that, he served as CEO of music streaming service Pandora and CEO of Sling TV.
## Stock Reaction
Mattel stock fell 3% on the news, with a year-to-date decline of 35%.
## Kreiz's Vision
Kreiz stated it was never about selling more toys but creating a cultural event and societal moment.

> It was never about just trying to sell more toys, "It was about creating a cultural event, creating a societal moment. And we believe the benefit will carry forward for years to come."
## Key takeaway

Mattel CEO Ynon Kreiz resigns effective October 2 after leading the company since 2018, to be replaced by board member Roger Lynch.