# Murdoch Admits Fox News Ratings Struggle Ahead of Midterms

> Fox Corp. CEO Lachlan Murdoch acknowledges Fox News ratings decline despite record political ad revenue ahead of midterms.
- Title: Murdoch Admits Fox News Ratings Struggle Ahead of Midterms
- Summary: Fox Corp. CEO Lachlan Murdoch acknowledges Fox News ratings decline despite record political ad revenue ahead of midterms. Fox Corp. CEO Lachlan Murdoch…
- Keywords: lachlan murdoch, fox news, midterm elections, fox corp, political advertising, fox one, Murdoch, Admits, Fox, News, Ratings, Struggle
- Source: Adweek — https://adweek.com/convergent-tv/midterm-elections-murdoch-fox-news-ratings-struggles
- Author: Mark Mwachiro
- Published: 2026-11-02T17:37:42+00:00
- Read time: 1 min
- Topics: lachlan murdoch, fox news, midterm elections, fox corp, political advertising, fox one
## Fox Corp. Q3 Revenue Boost
Fox Corp. reported a 22% quarterly revenue increase to $4.57 billion.
## Political Ad Spend Records
Fox Corp. recorded $350 million in political advertising during the midterm cycle, a record for this election.
## Fox News Ratings Concerns
Lachlan Murdoch acknowledged Fox News faces viewer fatigue and declining ratings compared to previous years.
## Fox One Subscriber Growth
Fox One gained 30% new subscribers in September, with 97% of users having no cable subscriptions.
## Key Quote from Murdoch
Murdoch stated Fox News leads Americans in election coverage, with national and local perspectives.

> As you would expect, audiences have turned to Fox for our comprehensive coverage of this election cycle, with national coverage led by the Fox News team while our broadcast stations provide essential local perspective, particularly in many battleground states. Heading into tomorrow’s vote, more Americans have relied on Fox News than any other news network for coverage of the key issues and news this cycle
## Key takeaway

Fox Corp. CEO Lachlan Murdoch admits Fox News faces viewer fatigue but reports record $350m political ad spend during midterm elections.