# My Little Elf Box: £5 Christmas Gift Box

> My 1st Years' £5 Christmas gift box transforms into a reusable play scene with only 10,000 available.
- Title: My Little Elf Box: £5 Christmas Gift Box · MadeForMums
- Summary: My 1st Years' £5 Christmas gift box transforms into a reusable play scene with only 10,000 available. My 1st Years launched a £5 limited-edition Christmas…
- Keywords: my little elf box, my 1st years, christmas gift box, reusable play scene, limited edition, 10000 boxes, tiktok competition, selfridges london, MadeForMums
- Source: MadeForMums — https://madeformums.com/news/product-news/my-first-years-limited-edition-christmas-box
- Read time: 1 min
- Topics: my little elf box, my 1st years, christmas gift box, reusable play scene, limited edition, 10000 boxes, tiktok competition, selfridges london
## My Little Elf Box Launch
My 1st Years launched a limited-edition Christmas gift box that turns into a reusable festive play scene.
## Price and Availability
Priced at £5, the box is available as an optional upgrade with only 10,000 units being made.
## What's Inside
The box unfolds to reveal a Christmas room with stockings, toys, a tree, and a snowy North Pole landscape.
## Three Mischievous Elves
Three playful elves and Santa pop up to inspire imaginative play within the box.
## TikTok Naming Contest
Families can name the elves through a TikTok competition in November with a prize of a Christmas gift box.
## Selfridges Pop-Up
A full-scale pop-up installation opens at Selfridges London on 9 November 2026.
## Limited Production
Once all 10,000 boxes sell, the design won't be produced again for future years.
## Key takeaway

My 1st Years launched a £5 limited-edition Christmas gift box that transforms into a reusable play scene, with only 10,000 boxes made.