# NASCAR and IndyCar aim for Formula One-style global growth

> NASCAR and IndyCar target international races to boost global popularity like Formula One.
- Title: NASCAR and IndyCar aim for Formula One-style global growth
- Summary: NASCAR and IndyCar target international races to boost global popularity like Formula One. NASCAR and IndyCar plan overseas races to mirror Formula One's…
- Keywords: nascar, indycar, formula one, international races, barcelona, mexico, canada, nascar cup series, indycar parent penske entertainment, steve o'donnell, adam layton, mark howell
- Source: The Japan Times — https://japantimes.co.jp/sports/2026/10/11/more-sports/cancel
- Author: No Author
- Published: 2026-10-11T04:00:00+00:00
- Read time: 1 min
- Topics: nascar, indycar, formula one, international races, barcelona, mexico, canada, nascar cup series, indycar parent penske entertainment, steve o'donnell, adam layton, mark howell
## NASCAR and IndyCar seek global races
NASCAR and IndyCar aim to add overseas races like Formula One to boost international popularity.
## IndyCar targets Barcelona
IndyCar is focusing on Barcelona, a city not on Formula One’s 2027 calendar.
## NASCAR explores Mexico and Canada
NASCAR has been in talks with potential partners in Mexico and Canada.
## F1 revenue growth
Formula One’s revenue is projected to gain 9% to $4.2 billion this year, nearly double from five years ago.
## NASCAR revenue in 2024
NASCAR’s revenue was $1.7 billion in 2024, according to court filings.
## NASCAR CEO wants European races
NASCAR CEO Steve O’Donnell said adding European races is the next move for expansion.
## Historian supports European expansion
A motorsports historian says Europe would be the next big step for American racing leagues.
## IndyCar’s past expansion attempts
IndyCar tried to add Mexico City to its 2026 schedule but faced timing conflicts with the World Cup.
## Key takeaway

NASCAR and IndyCar plan overseas races to mirror Formula One's international expansion strategy.