# Netflix Shares Drop as Sales Growth Slows

> Netflix's sales growth slows to 11.5% as shares fall 4.8% in New York.
- Title: Netflix Shares Drop as Sales Growth Slows · Financial Post
- Summary: Netflix's sales growth slows to 11.5% as shares fall 4.8% in New York. Netflix forecasts 11.5% sales growth for Q4 2026, down from 17.6% last year, after…
- Keywords: netflix, sales growth, stock price, share price, quarterly forecast, streaming service, subscriber loss, content strategy, executive changes, stock market, money, business
- Source: Financial Post — https://financialpost.com/investing/netflix-shares-slip-slowing-sales-growth-amplifies-concerns
- Author: Bloomberg News
- Published: 2026-10-21T18:51:09+00:00
- Read time: 1 min
- Topics: netflix, sales growth, stock price, share price, quarterly forecast, streaming service, subscriber loss, content strategy, executive changes, stock market, money, business
## Netflix Sales Growth Slows
Netflix reported the slowest sales jump in three years with $12.9 billion in Q3 sales.
## Q4 Sales Forecast Falls
Netflix forecasts $13.4 billion in sales for Q4 2026, down from 17.6% to 11.5% growth.
## Stock Price Drops
Shares fell 4.8% in New York after the report, down 30% this year.
## Leadership Changes
Netflix fired Bela Bajaria and Dan Lin, cutting 1,000 staff to address programming quality.
## Growth Concerns
Netflix's US viewership share at 7.8% lags YouTube's 14% and growth slowed to 2%.
## Investor Confidence
Analysts warn Netflix needs clear signs of growth to reassure investors.
## Key takeaway

Netflix forecasts 11.5% sales growth for Q4 2026, down from 17.6% last year, after firing key executives and cutting staff.