# Nothing spins off CMF as Indian smartphone brand

> Nothing's India sub-brand CMF becomes standalone company to make 100 million phones yearly
- Title: Nothing spins off CMF as Indian smartphone brand | Shortify
- Summary: Nothing's India sub-brand CMF becomes standalone company to make 100 million phones yearly CMF will operate as Indian-owned smartphone brand with local R&D…
- Keywords: nothing, cmf, carl pei, india, smartphone, local manufacturing, optiemus electronics, nfl, spins, Indian, brand, The Economic Times
- Source: The Economic Times — https://economictimes.indiatimes.com/industry/cons-products/electronics/nothing-to-spin-off-cmf-as-india-based-smartphone-company/articleshow/134397403.cms
- Author: ET Bureau
- Published: 2026-09-21T19:51:00+00:00
- Read time: 1 min
- Topics: nothing, cmf, carl pei, india, smartphone, local manufacturing, optiemus electronics, nfl
## CMF spin-off plan
Nothing plans to spin off its Indian sub-brand CMF as a standalone company targeting 100 million phones annually.

> CMF stops being a product line inside a London-based company and becomes an independent entity, incorporated in India, controlled in India and majority owned by Indian shareholders
## Indian headquarters
CMF will be headquartered in India with its own R&D team and engineering expertise from Nothing.
## Local manufacturing
CMF began as a budget-focused sub-brand targeting India with a $100 million joint venture with Optiemus Electronics.
## 100 million target
CMF aims to sell 100 million phones yearly to influence global supply chains through Indian manufacturing.
## Local IP challenge
Most intellectual property remains offshore despite 99% of Indian phones being made locally.

> Some components are made locally today, but most of the underlying IP still sits offshore, because nobody in India is asking for more than what's on the shelf
## Key takeaway

CMF will operate as Indian-owned smartphone brand with local R&D and supply chain