# Oro Mobility Lands $80M for Robotaxi Fleets

> Hertz-backed Oro Mobility secures $80M to scale robotaxi operations with Uber and Lucid.
- Title: Oro Mobility Lands $80M for Robotaxi Fleets · EVwire
- Summary: Hertz-backed Oro Mobility secures $80M to scale robotaxi operations with Uber and Lucid. Oro Mobility, backed by Hertz, raised $80 million to manage Uber's…
- Keywords: oro mobility, hertz, uber, lucid, nuro, robotaxi, fleets, strategic equity, cars, technology, climate, Oro
- Source: EVwire — https://evwire.com/p/oro-mobility-80m-hertz-robotaxi-fleet-operator-investment
- Author: Simon Alvarez
- Published: 2026-10-20T14:24:18.362+00:00
- Read time: 1 min
- Topics: oro mobility, hertz, uber, lucid, nuro, robotaxi, fleets, strategic equity, cars, technology, climate
## Oro Mobility Raises $80M
Oro Mobility secured $80 million in strategic equity to grow its rideshare and robotaxi operations.
## Hertz Turns Oro into Standalone
Hertz retains majority stake while CEO Gil West becomes executive chairman and Doria Holbrook remains CEO.
## CEO Doria Holbrook's Vision
Holbrook stated Oro aims to be the backbone of the robotaxi industry through professionally managed fleets.

> The future of mobility will be powered by professionally managed fleets. As new mobility models emerge, whether ride share and driver-led or autonomous, demand is growing for an operator that can own, operate and maintain vehicles safely, reliably and at scale. Oro was built for that role.
## Oro's Current Fleet Operations
Hertz employees drive 1,000 Oro vehicles for Uber, with 45,000 rented to Uber and Lyft drivers.
## First Robotaxi Market in San Francisco
San Francisco will be the first city for Oro's Lucid robotaxis, targeting public rides by mid-2027.
## Funding Sources for Oro
Backers include Steve Cohen's family office, Certares Opportunities, and Knighthead Capital Management.
## Key takeaway

Oro Mobility, backed by Hertz, raised $80 million to manage Uber's Lucid robotaxis and expand autonomous rideshare services.