# SAEYA Debuts at JFW 2027 with Philosophy of Loving Yourself

> SAEYA launches new fashion brand at Jakarta Fashion Week with 'Loving Yourself Is an Art' philosophy.
- Title: SAEYA Debuts at JFW 2027 with Philosophy of Loving Yourself
- Summary: SAEYA launches new fashion brand at Jakarta Fashion Week with 'Loving Yourself Is an Art' philosophy. SAEYA, a new Indonesian fashion brand under Modinity…
- Keywords: sae ya, modinity, jfw 2027, fashion, loving yourself is an art, indonesian brands, jakarta fashion week, indonesia, VOI - Waktunya Merevolusi Pemberitaan
- Source: VOI - Waktunya Merevolusi Pemberitaan — https://voi.id/en/lifestyle/601329
- Read time: 1 min
- Topics: sae ya, modinity, jfw 2027, fashion, loving yourself is an art, indonesian brands, jakarta fashion week, news, indonesia
## SAEYA Launches at JFW 2027
SAEYA, a new fashion house from Modinity, debuts at Jakarta Fashion Week 2027 with the philosophy of 'Loving Yourself Is an Art'.

> Loving Yourself Is an Art
## Philosophy of Self-Expression
SAEYA believes loving yourself means appreciating character, taste, and personal choices through unique style expression.

> Loving yourself means being brave to be ourselves including in style
## Modinity's Market Strategy
Modinity CEO Linda Anggrea states SAEYA expands global reach while building Indonesian brands preferred by women worldwide.

> As a modest fashion group modinity has a vision to continue to grow in the global market
## CMO's Vision
SAEYA CMO Kanya Trihapsari emphasizes no single style standard and encourages women to express uniqueness through design.

> For us loving ourselves means being brave to be ourselves including in style
## First Collection Focus
SAEYA's 'Chapter I - The Beginning' collection uses original motifs to let women find styles that feel personally authentic.

> Through a variety of saeya motifs we want to invite women to express their characters and be confident with what they like
## Global Expansion Goal
SAEYA aims to grow from Indonesia to become a choice for women's fashion globally through Modinity's portfolio.

> Chapter i the beginning is the beginning of saeya s journey to build an identity that brings together design and personal expression
## Key takeaway

SAEYA, a new Indonesian fashion brand under Modinity, debuts at JFW 2027 with collections celebrating women's uniqueness through 'Loving Yourself Is an Art' philosophy.