# Sojourner Consumer Partners Merges Lornamead And Amg Brands

> Sojourner Consumer Partners merges Lornamead Products and AMG Brands in $279 million deal to form LPNA Group.
- Title: Sojourner Consumer Partners Merges Lornamead And Amg Brands
- Summary: Sojourner Consumer Partners merges Lornamead Products and AMG Brands in $279 million deal to form LPNA Group. Sojourner Consumer Partners combines Lornamead…
- Keywords: sojourner consumer partners, lornamead products, amg brands, lpna group, merger, consumer products, personal care, household products, e-commerce, startups, business, Sojourner
- Source: Pulse 2.0 — https://pulse2.com/sojourner-consumer-partners-combines-lornamead-products-and-amg-brands-in-279-million-merger
- Author: Amit Chowdhry
- Published: 2026-10-12T04:03:00+00:00
- Read time: 1 min
- Topics: sojourner consumer partners, lornamead products, amg brands, lpna group, merger, consumer products, personal care, household products, e-commerce, startups, business
## Sojourner Consumer Partners Completes $279 Million Merger
Sojourner Consumer Partners completed a $279 million merger between portfolio company Lornamead Products and AMG Brands, creating LPNA Group.
## LPNA Group Focuses On Personal Care And Household Products
LPNA Group will operate a portfolio of consumer brands across personal care, oral care, and household categories.
## New Leadership And Strategic Plans For Growth
Emily Fong Mitchell will serve as CEO of LPNA Group, Rob DesMarais as Chairman, and AMG Chairman Mansur Maqsudi will remain involved with the combined business.
## Key takeaway

Sojourner Consumer Partners combines Lornamead Products and AMG Brands into LPNA Group through a $279 million merger.