# Streaming vs TV: Liga MX Centralizes as US Battles Fragmentation

> Liga MX aims to centralize TV rights by 2028 while US debates 1961 sports broadcasting law's relevance amid streaming wars.
- Title: Streaming vs TV: Liga MX Centralizes as US Battles…
- Summary: Liga MX aims to centralize TV rights by 2028 while US debates 1961 sports broadcasting law's relevance amid streaming wars. Liga MX centralizes TV rights to…
- Keywords: liga mx, streaming, tv rights, sports broadcasting, us federal communications commission, nfl, mlb, amazon, netflix, youtube, sports broadcasting act, federal communications commission
- Source: SI Mexico — https://si.com/mx/americano/streaming-vs-tv-la-batalla-crece-en-eu-mientras-la-liga-mx-redisena-su-mercado-de-transmisiones
- Published: 2026-09-16T06:19:46+00:00
- Read time: 1 min
- Topics: liga mx, streaming, tv rights, sports broadcasting, us federal communications commission, nfl, mlb, amazon, netflix, youtube, sports broadcasting act, federal communications commission
## US Questions 1961 Law
The US government examines whether the 1961 Sports Broadcasting Act still applies as streaming platforms fragment sports content distribution.

> The US government examines whether the nineteen sixty-one Sports Broadcasting Act still applies as streaming platforms fragment sports content distribution.
## Streaming Alliance Forms
Amazon, Netflix, and YouTube announced the Streaming Access and Choice Alliance to challenge US broadcasting regulations.
## 1961 Law's Origin
The 1961 Sports Broadcasting Act allowed US leagues to sell broadcasting rights collectively after courts found individual deals violated antitrust laws.
## Fragmentation Problem
Streaming has caused sports content to fragment across ten platforms by 2025, increasing costs for viewers.
## Streaming Platforms' Goal
Streaming services want direct league deals to maintain event exclusivity rather than individual team negotiations.
## Broadcasters' Risk
Traditional broadcasters lose viewership as streaming platforms capture real-time sports audiences.
## Liga MX's Plan
Liga MX will centralize TV rights for all 18 clubs by 2028 to increase revenue and reduce economic disparities.
## Revenue Growth Example
Spain's La Liga grew from 845 million euros in 2014 to 3.6 billion euros today, while the Premier League increased from 900 million pounds in 2000 to 7 billion pounds.
## Liga MX's Stance
Liga MX believes open television will remain part of the future model despite US fragmentation trends.
## Mikel Arriola's Quote
Liga MX Commissioner Mikel Arriola stated centralizing TV rights boosts the league's value and revenue.

> Ya nos autorizó nuestro board (Consejo) a centralizar los derechos de televisión y eso da un nuevo empuje al valor de la Liga
## US Regulatory Shift
The FCC is reviewing whether the 1961 law still supports the current fragmented sports broadcasting market.
## 2028 Deadline
Liga MX plans to centralize TV rights for all 18 clubs by 2028 to address revenue gaps and club inequality.
## Streaming vs Traditional
Streaming platforms compete with traditional broadcasters for exclusive sports content rights in the US market.
## Key takeaway

Liga MX centralizes TV rights to boost revenue and reduce club inequality, contrasting with US fragmentation trends.