# Taylor Swift NYC Filming Sparks Music Video Theories

> Taylor Swift’s NYC property filmed with fake rain as fans debate music video or new series project.
- Title: Taylor Swift NYC Filming Sparks Music Video Theories
- Summary: Taylor Swift’s NYC property filmed with fake rain as fans debate music video or new series project. Taylor Swift’s NYC home was filmed with fake rain by…
- Keywords: taylor swift, tribeca, new york city, music video, series, holly, jeremy strong, succession, Taylor, Swift, NYC, Filming
- Source: Cosmopolitan — https://cosmopolitan.com/entertainment/celebs/a73870446/what-is-filming-taylor-swift-tribeca-home
- Author: Samantha Olson
- Published: 2026-09-24T16:41:41+00:00
- Read time: 1 min
- Topics: taylor swift, tribeca, new york city, music video, series, holly, jeremy strong, succession
## Filming Spotted
Production crews filmed fake rain outside Taylor’s Tribeca compound on September 23.
## Fan Theories
Fans theorized it was a surprise music video for her upcoming 'Patient Zero' release.
## Source Clarification
Deux reported it was a new series 'Holly' with Jeremy Strong, not a music video.

> i walked by!! they said it was a new series holly w jeremy strong
## Fan Confirmation
Multiple fans confirmed the filming was for the show 'Holly' with Jeremy Strong.
## Succession Connection
Taylor Swift is a 'Succession' fan who wrote 'Father Figure' inspired by the show.
## What Happens Next
Taylor may approve the Jeremy Strong-led series project due to her 'Succession' fandom.
## Key takeaway

Taylor Swift’s NYC home was filmed with fake rain by production crews for a new series, not a music video, as fans theorize.