# The Invisible Community That Can Turn Election Results

> Brazil's hidden tech community flipped an election with 10 million votes in 21 days.
- Title: The Invisible Community That Can Turn Election Results
- Summary: Brazil's hidden tech community flipped an election with 10 million votes in 21 days. Brazil's political groups used WhatsApp and AI to organize voters…
- Keywords: brazil, lula da silva, whatsapp, election, meta, news, argentina, Invisible, Community, Turn, Results, Perfil
- Source: Perfil — https://perfil.com/ciencia-y-tecnologia/la-comunidad-invisible-que-puede-torcer-un-resultado-electoral-aR3jL4r53SNT
- Published: 2026-11-02T23:56:10.45+00:00
- Read time: 1 min
- Topics: brazil, lula da silva, whatsapp, ai, election, pt, meta, news, argentina
## Brazil's election surprise
Lula da Silva won the election after losing the first round by gaining over 4 million votes in 21 days.

> Brasil tenía algo que nosotros no tenemos: un candidato y un mensaje
## The invisible community
A WhatsApp channel with 11 million followers organized voters without appearing in trends or polls.

> Era una comunidad invisible
## Meta's AI bias
Meta's AI showed Flávio Bolsonaro's ads but refused Lula's, leading to a court ruling.

> La inteligencia artificial de Meta hacía afiches de Flávio y se negaba a hacer los de Lula
## The PT's strategy
The PT used daily 'messengers' with points and rankings to mobilize voters like a video game.

> El PT puso a funcionar su red de portavoces
## The tech solution
Brazil's political groups used technology to organize voters without needing government permission.

> Partidos, sindicatos, universidades y las provincias y municipios que ya gobiernan estos sectores pueden empezar mañana a organizar a su gente sin pedirle permiso a ninguna plataforma
## The election outcome
Lula won the election by mobilizing voters through technology, not traditional campaigns.

> Lo que entendió el PT es lo que tenemos que entender los sectores políticos que enfrentamos a la ultraderecha
## Key takeaway

Brazil's political groups used WhatsApp and AI to organize voters, winning the election without traditional campaigns.