# TIME names Mike Duffy as Asia-Pacific chief

> The publishing giant taps an industry veteran to lead commercial growth across the region.
- Title: TIME names Mike Duffy as Asia-Pacific chief · TIME | Shortify
- Summary: The publishing giant taps an industry veteran to lead commercial growth across the region. Mike Duffy returns to TIME as Managing Director for Asia-Pacific…
- Keywords: time magazine, mike duffy, asia-pacific, managing director, commercial leadership, international expansion, media partnerships, time100 awards, viktoria degtar, damian douglas, TIME, names
- Source: TIME — https://time.com/article/2026/09/20/time-appoints-mike-duffy-as-managing-director-apac
- Author: TIME PR
- Published: 2026-09-21T11:00:00+00:00
- Read time: 1 min
- Topics: time magazine, mike duffy, asia-pacific, managing director, commercial leadership, international expansion, media partnerships, time100 awards, viktoria degtar, damian douglas
## TIME names new Asia-Pacific leader
Mike Duffy will become Managing Director of APAC starting September 21, based in London and reporting to Damian Douglas.
## Why APAC matters to TIME
Asia-Pacific is a critical priority for TIME's next phase of growth, with the region producing the next generation of global leaders and cultural movements.

> Asia-Pacific is producing the next generation of global leaders, companies, ideas and cultural movements
## Duffy's track record at TIME
He previously spent six years at TIME as VP of Partnerships and Head of EMEA, launching TIME100 Africa in Rwanda and the inaugural TIME100 AI Impact Awards in Dubai.
## Recent experience outside TIME
Most recently, Duffy served as Chief Commercial Officer of The Observer, bringing more than 17 years of experience building strategic partnerships across global markets.
## Duffy's vision for the region
He plans to deepen TIME's presence in Asia-Pacific, create ambitious new partnerships, and work across TIME's platforms to expand the company's influence.

> I see enormous potential to deepen our presence, create ambitious new partnerships
## Key takeaway

Mike Duffy returns to TIME as Managing Director for Asia-Pacific, tasked with expanding the company's commercial presence and partnerships across the region.