# Tinashe Wants Popstar Album to Feel Playful and Free

> Tinashe explains her popstar album aims to be playful and free, avoiding genre labels.
- Title: Tinashe Wants Popstar Album to Feel Playful and Free
- Summary: Tinashe explains her popstar album aims to be playful and free, avoiding genre labels. Tinashe created her popstar album to feel playful and free, rejecting…
- Keywords: tinashe, popstar, quantum baby, call her daddy, september 23, september 25, Wants, Album, Feel, Playful, Free, Billboard
- Source: Billboard — https://billboard.com/music/rb-hip-hop/tinashe-wanted-popstar-album-feel-playful-free-call-her-daddy-1236345470
- Author: Gil Kaufman
- Published: 2026-09-23T17:30:12+00:00
- Read time: 1 min
- Topics: tinashe, popstar, quantum baby, call her daddy, september 23, september 25
## Tinashe's Popstar Album Goals
Tinashe set one rule for Popstar: it must represent all things that make her unique.

> Number one was to put out a cohesive body of work that "represented all of the things that make me me"
## No Genre Rules
Tinashe doesn't subscribe to one particular sound or genre, calling all her music pop star.

> I don’t subscribe to like one particular sound, one particular genre. I’ve made records on this project that feel like dance records, like hip-hop records, like pop records, like R&B records
## Playful Approach
Tinashe described creating with a real sense of play, feeling really playful and free.

> That eclectic mix resulted from the 33-year-old singer coming into the sessions with "a real sense of play … like, just really playful and free"
## Stunt Promo Strategy
Tinashe planned a stunt to create buzz without obvious album promotion, hoping people would wonder what was happening.

> I was like, "we should do a stunt" ... like, we need a gaggy moment. And it would be really funny if people didn’t know that it was a stunt
## Early Tour Experience
Tinashe recalled being on tour with Justin Bieber at 14, feeling overwhelmed by the arena's volume.

> I was so happy to be there ... It was really palpable in the room ... I still to this day probably have not heard the decibel levels in an arena that loud
## Key takeaway

Tinashe created her popstar album to feel playful and free, rejecting genre constraints.