# VSCO Shows 25 Photographers' Work on US Billboards

> VSCO displays 25 photographers' images on billboards across the US.
- Title: VSCO Shows 25 Photographers' Work on US Billboards | Shortify
- Summary: VSCO displays 25 photographers' images on billboards across the US. VSCO launched The Fifty, showing 25 photographers' work on billboards in four US states.
- Keywords: vsco, photographers, billboards, the fifty, photography, vscocurators, Shows, Photographers', Work, Digital Camera World
- Source: Digital Camera World — https://digitalcameraworld.com/photography/awards-and-competitions/we-wanted-to-use-the-largest-canvas-we-could-find-to-put-photographers-front-and-center-25-artists-just-got-their-photos-displayed-on-billboards-across-the-us
- Published: 2026-09-29T16:00:00+00:00
- Read time: 1 min
- Topics: vsco, photographers, billboards, us, the fifty, photography, vscocurators
## VSCO launches The Fifty
VSCO announced 25 photos from 50 photographers will appear on billboards across the US.
## Why VSCO did this
VSCO CEO said photographers deserve recognition in all parts of the country.

> We wanted to use the largest canvas we could find to put photographers front and center
## 25 photographers selected
Over 13,500 submissions were judged for impactful images.
## Key images
Constance Jaeggi O'Connor's Escaramuza documentary and Joana Meurkens' Statue of Liberty photo stood out.
## Billboard rollout
Billboards launched in Washington, Chicago, Atlanta and NYC starting September 28.
## Next steps
Second batch of 25 images will be displayed in November.
## Key takeaway

VSCO launched The Fifty, showing 25 photographers' work on billboards in four US states.