# Walmart's Streaming Push with MrBeast

> Walmart's Vizio adds MrBeast and holiday films to boost ad revenue.
- Title: Walmart's Streaming Push with MrBeast · Adweek | Shortify
- Summary: Walmart's Vizio adds MrBeast and holiday films to boost ad revenue. Walmart-owned Vizio launches WatchFree+ with MrBeast content and holiday films to attract…
- Keywords: walmart, vizio, mrbeast, watchfree, holiday films, streaming service, advertising, Walmart's, Streaming, Push, Adweek
- Source: Adweek — https://adweek.com/commerce/walmart-is-betting-on-mrbeast-and-holiday-films-to-fuel-its-streaming-business
- Author: Mitchell Parton
- Published: 2026-10-07T19:34:23+00:00
- Read time: 1 min
- Topics: walmart, vizio, mrbeast, watchfree, holiday films, streaming service, advertising
## Vizio Adds Creator Content
Walmart-owned Vizio introduces creator channels and original films to its free streaming service WatchFree+.
## MrBeast and Holiday Films
WatchFree+ features MrBeast and a holiday film titled Jingle Bells Wedding Bells for the holiday season.
## Content Partnerships
WatchFree+ partners with MGM, NBCUniversal, Disney, A&E, and A24 for live and on-demand content.
## Creator Channels
Vizio adds 40 free, ad-supported creator channels across comedy, food, gaming, and other genres.
## Holiday Film Details
Jingle Bells Wedding Bells stars Rachel Bilson and Scott Foley and is produced by ITV America Nashville and Happy Accidents.
## Ad Revenue Potential
39% of WatchFree+ users have household incomes over $100,000, targeting high-income consumers for advertisers.
## Key takeaway

Walmart-owned Vizio launches WatchFree+ with MrBeast content and holiday films to attract high-income viewers for advertisers.