# When's the best time to buy Christmas toys?

> Retail expert Simon Childs explains when parents should buy toys before or after Black Friday for the cheapest deals.
- Title: When's the best time to buy Christmas toys? · MadeForMums
- Summary: Retail expert Simon Childs explains when parents should buy toys before or after Black Friday for the cheapest deals. Parents should compare prices across…
- Keywords: black friday, christmas toys, smyths, sainsbury's, tesco, simon childs, retail expert, price comparison, christmas budget, When's, best, time
- Source: MadeForMums — https://madeformums.com/news/product-news/whens-the-best-time-to-buy-christmas-toys-black-friday-and-deals-for-cheapest-toys
- Read time: 1 min
- Topics: black friday, christmas toys, smyths, sainsbury's, tesco, simon childs, retail expert, price comparison, christmas budget
## Early toy sales
Parents might buy toys now or wait for black friday discounts.
## Retailers launch early
Smyths, sainsbury's and tesco offer toy sales weeks before black friday.
## Simon Childs explains
Simon Childs, managing director of childsey, advises parents on toy deals.
## Why early sales?
Retailers attract christmas shoppers earlier to spread costs and gauge popular toys.
## Supermarkets vs specialists
Supermarkets may offer better prices for wider shopping while specialists have broader toy selection.
## Black friday discounts
Toys discounted in october might not be cheaper in november due to stock and demand.
## Price comparison tips
Parents should compare prices, check product numbers and factor in delivery costs.
## Popular toys risk
Toys selling quickly might sell out before christmas, making early purchase safer.
## Budgeting advice
Parents should set a realistic budget and avoid buying extra toys for discounts.
## Key takeaway

Parents should compare prices across retailers before buying toys to avoid overspending on Christmas gifts.