# Zero-sugar drinks sales double for PepsiCo and Coca-Cola

> PepsiCo and Coca-Cola sales of zero-sugar drinks double in Sept qtr amid sugar price surge.
- Title: Zero-sugar drinks sales double for PepsiCo and Coca-Cola
- Summary: PepsiCo and Coca-Cola sales of zero-sugar drinks double in Sept qtr amid sugar price surge. PepsiCo and Coca-Cola saw zero-sugar drink sales double to 88% of…
- Keywords: pepsico, coca-cola, zero-sugar-drinks, sales, sugar, margin-pressures, sept qtr, Zero-sugar, drinks, double, The Economic Times
- Source: The Economic Times — https://economictimes.indiatimes.com/industry/cons-products/fmcg/zero-sugar-drinks-hit-the-sweet-spot-pepsi-diet-coke-varun-beverages-lahori-zeera/articleshow/135473206.cms
- Author: Ratna Bhushan
- Published: 2026-11-02T19:30:00+00:00
- Read time: 1 min
- Topics: pepsico, coca-cola, zero-sugar-drinks, sales, sugar, margin-pressures, sept qtr
## Zero-sugar sales double
PepsiCo's zero-sugar and low-sugar drinks sales doubled to 88% of volumes in July-September 2026 quarter.
## Coca-Cola follows with double sales
Coca-Cola's diet and light drinks sales doubled to over 60% of total volume in July-September 2026 quarter.
## Margin pressures eased
Higher zero-sugar product mix helped maintain gross margins despite steep sugar price increases.
## Key takeaway

PepsiCo and Coca-Cola saw zero-sugar drink sales double to 88% of volumes in July-September 2026 quarter, helping offset margin pressures from high sugar costs.