From mint · Trisha Bhattacharya · · 1m 10s
Films Rely More on Franchises
Avengers: Doomsday and Ramayana show how films are becoming more dependent on franchises.
In brief
Avengers: Doomsday and Ramayana show how films are becoming more dependent on franchises. Films like Avengers: Doomsday and Ramayana highlight growing franchise dependence in cinema. Originally reported by mint.
Franchise Trend
Films are increasingly built around franchises and cinematic universes.
Avengers: Doomsday
Marvel's Avengers: Doomsday brings together characters from different Marvel properties.
Ramayana
Nitesh Tiwari's Ramayana is planned as a two-part theatrical saga with potential for expansion.
Franchise Benefits
Franchises offer existing audiences and familiarity to boost box office performance.
Franchise Risks
Franchises do not guarantee box office success without strong storytelling.
Hanuman Success
Hanuman, a standalone Telugu superhero film, performed well without franchise ties.
The Odyssey
Christopher Nolan's The Odyssey collected over $1.6 billion worldwide as a non-franchise film.
Akshay Rathi's View
Film distributor Akshay Rathi says franchises are not the only way to attract audiences.
Franchise Balance
Some stories deserve multiple films to fully explore characters and narratives.
Key Takeaway
Familiarity alone cannot replace the need for strong storytelling in films.
What matters most
Films like Avengers: Doomsday and Ramayana highlight growing franchise dependence in cinema.
