#film marketing
2 stories
Malaysian horror film goes viral in Hong Kong over name pun
Khadam's Chinese title sounds just like actress Carina Lau's name, sparking social media buzz ahead of its Hong Kong release.
Malay Mail · 1m
How Ikea Hijacked a Movie Trailer
A small fantasy drama about a woven husband went viral, and then a furniture giant piled on.
The Hollywood Reporter · 1m