#universal commerce protocol
3 stories

TikTok Launches AI Shopping Assistant
TikTok introduces AI shopping assistant for direct brand purchases.
Adweek · 1m

Fiona Tan's AI overhaul at Wayfair
Wayfair's CTO uses generative AI to help shoppers find what they want among 30 to 40 million products.
TIME · 1m

Google preps retailers for AI-driven holiday shopping
New agentic tools help merchants track discovery and enable checkout as shoppers turn to AI for gift research.
Pymnts · 1m