From Adweek · Mark Mwachiro · · 40s
CBS Mornings Gains in Morning News Ratings
CBS Mornings leads morning news with higher viewership and adult demo growth.
In brief
CBS Mornings leads morning news with higher viewership and adult demo growth. CBS Mornings grew viewership by 1% and adult demo by 7% in the week of October 5, 2026, becoming the only morning show to gain in both metrics. Originally reported by Adweek.
CBS Mornings Gains
CBS Mornings grew total viewers by 1% and adult demo by 7% in the week of October 5, 2026.
Today Show Stays Ahead
Today Show maintained first place in total viewers and adult demo with 2.859 million and 640,000 viewers respectively.
ABC GMA Declines
ABC News' Good Morning America dropped viewers by 1% and adult demo by 4% compared to the previous week.
The one thing
CBS Mornings grew viewership by 1% and adult demo by 7% in the week of October 5, 2026, becoming the only morning show to gain in both metrics.
