From Business Insider · James Faris · · 1m 20s
Disney promotes Adam Smith to lead streaming
Disney elevates its product chief to sole head of streaming, consolidating leadership after two years of shared responsibility.
In brief
Disney elevates its product chief to sole head of streaming, consolidating leadership after two years of shared responsibility. Disney is betting on Adam Smith's Google and YouTube experience to streamline decision-making and accelerate growth across its streaming services. Originally reported by Business Insider.
Disney names sole streaming leader
Adam Smith, Disney's product and tech chief, has been promoted to head the company's direct-to-consumer business after previously sharing the role with Joe Earley.
Why Disney wants one leader
Dana Walden said a single dedicated streaming leader will sharpen focus and speed up decision-making as the direct-to-consumer business continues to grow globally.
“Having a single dedicated leader will sharpen our focus and allow us to speed up decision making and operations.”
Smith's track record at Disney
In two years from Google and YouTube, Smith has driven significant growth and improvement to Disney's streaming platforms, including better user interface and greater engagement globally.
“Significant growth and improvement to our global streaming platforms.”
Smith's background in tech
Smith spent more than 20 years at Google, including 13 years at YouTube as VP of product management, before joining Disney two years ago.
Earley moves to content strategy
Joe Earley will remain at Disney as president of franchise and content strategy for Entertainment TV, reporting to Debra O'Connell under Dana Walden.
Employees react to the change
Disney staff praised Smith's AI expertise and ability to blend content and distribution, though some employees expressed sadness about losing Earley's leadership style.
“An AI native who can meld content creation and distribution together in a powerful way.”
What it means
Disney is betting on Adam Smith's Google and YouTube experience to streamline decision-making and accelerate growth across its streaming services.


