#direct-to-consumer
10 stories
Disney TV Leadership Shift
Adam Smith takes full control of Disney's streaming as Eric Schrier moves to production pact.
Variety · 1m
Disney promotes Adam Smith to lead streaming
Disney elevates its product chief to sole head of streaming, consolidating leadership after two years of shared responsibility.
Business Insider · 1m
Disney hires first chief technology officer
New CTO Karandeep Anand will lead Disney's push to modernize technology across the company and integrate streaming with shopping and gaming.
CNBC · 1m
SodaPeak Men's Wellness Gummy: What The Label Actually Says
A detailed breakdown of SodaPeak's ingredients, pricing, refund policy and what the science actually supports.
Wellbeing Magazine · 4m
How news brands keep audiences loyal between big stories
CNN leaders explain why personality and personalized content matter more than reach alone.
Adweek · 1m
DTC brands are ditching solo acts for retail
Direct-to-consumer brands are abandoning their digital-only playbooks to partner with major retailers like Walmart and Target.
Adweek · 3m
Disney names Adam Smith to lead streaming push
Disney promotes YouTube executive to oversee Disney+ and Hulu as the company continues major leadership overhaul.
Adweek · 1m
MACRO Enters Streaming With ALLBLK Acquisition
Charles D. King's production company buys the Black-focused streaming platform from AMC to expand into direct-to-consumer entertainment.
The Hollywood Reporter · 1m
Oscar Health Rebrands to Humanize Insurance Shopping
The health insurance company is launching a new marketplace and parent brand structure to give consumers real power in choosing coverage.
Adweek · 1m
Kim Gravel's live selling empire
The QVC star is building a platform to make live shopping the next big thing in entertainment.
Adweek · 1m