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Bilt bets AI and sports fandom drive local spending

The rewards platform is expanding beyond rent to connect fans, teams, and local businesses through personalized offers and AI.

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Bilt bets AI and sports fandom drive local spending

The rewards platform is expanding beyond rent to connect fans, teams, and local businesses through personalized offers and AI.

In brief

The rewards platform is expanding beyond rent to connect fans, teams, and local businesses through personalized offers and AI. Bilt is expanding its rewards platform to connect sports fans with local restaurants and businesses through AI-powered loyalty programs and personalized offers. Originally reported by Fortune.

Bilt expands beyond rent rewards

Bilt founder and CEO Ankur Jain stands on a stage.

The online rewards platform is moving past its origins as a rent-rewards service to become an operating system for local commerce connecting teams and fans.

Seven teams already on board

Bilt has partnered with the Phoenix Mercury, Phoenix Suns, Houston Comets, Houston Rockets, Houston Texans, Sacramento Kings, and Chicago Bears to test the system.

Game day extends to the neighborhood

Teams can offer fans restaurant reservations before games, transportation to stadiums, watch parties at nearby businesses, exclusive discounts and other benefits.

“We think of it as expanding game day into the neighborhood.”

Sponsors fund free beers for wins

Constellation Brands, maker of Corona, funds complimentary beer at local bars when teams win. The sponsor pays through Bilt without accessing customers' private information.

Sports spending is massive and growing

The global sports market generated an estimated four hundred sixty three billion dollars in revenue in two thousand twenty four and is projected to reach six hundred ten billion by two thousand twenty eight.

AI helps small businesses compete

Bilt's AI agents have completed more than two million real-world actions across more than twenty nine thousand businesses, with ninety one percent completed without human intervention in the past thirty days.

Small businesses unlock local commerce

Bilt's system is designed to unlock a six point six trillion dollar opportunity in local commerce. AI helps small businesses recognize returning customers, identify previous orders, and provide special offers.

“The biggest beneficiaries of it will be small businesses who can now use AI to help them run their fragmented business.”

What it means

Bilt is expanding its rewards platform to connect sports fans with local restaurants and businesses through AI-powered loyalty programs and personalized offers.

Read the original on Fortune

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