From Fortune · Marco Quiroz-Gutierrez · · 2m
Tesla winds down Cybertruck to make room for Cybercab
Seven years after calling it his best product ever, Elon Musk is phasing out the Cybertruck to focus on autonomous robotaxi technology.
In brief
Seven years after calling it his best product ever, Elon Musk is phasing out the Cybertruck to focus on autonomous robotaxi technology. Tesla will wind down Cybertruck production around mid-2027 to make room for Cybercab production, shifting focus from the struggling electric truck to autonomous vehicles. Originally…
Musk announces Cybertruck phase-out
Tesla CEO Elon Musk said Friday the company will wind down Cybertruck production at Gigafactory Texas around the middle of next year to make room for increased Cybercab production.
“Tesla will be winding down production of the Cybertruck at Gigafactory Texas around the middle of next year to make room for increased Cybercab production.”
From best product ever to struggling sales
In 2019, Musk called the Cybertruck Tesla's best product ever at an earnings call. Seven years later, the truck has struggled to find mass appeal despite initial popularity.
“This could be totally wrong. I could be totally out to lunch here, but I think the Tesla Cyber Truck is our best product ever.”
Sales decline sharply in recent years
Tesla sold thirty eight thousand nine hundred sixty five Cybertrucks in the U.S. in two thousand twenty four, then just twenty thousand two hundred thirty seven in two thousand twenty five, a decline of forty…
Price hikes blocked mass adoption
Tesla advertised a starting price of thirty nine thousand nine hundred dollars when it introduced the truck in two thousand nineteen.By two thousand twenty three, the cheapest model cost sixty thousand nine hundred ninety dollars.
Cybercab becomes Tesla's future focus
Musk has pivoted Tesla's future to the autonomous Cybercab, a two seater without steering wheel or pedals announced in two thousand twenty four. First Cybercabs hit roads in Austin, Texas in September.
Cybercab faces regulatory scrutiny
Federal auto safety regulators opened an investigation in September into whether Tesla properly certified the Cybercab complies with federal vehicle safety standards. Tesla submitted answers in late October but requested they remain sealed.
Waymo leads in autonomous taxi market
In the autonomous robotaxi market, Tesla enters late. Alphabet's Waymo already operates in fifteen U.S. cities and reportedly provides five hundred thousand rides per week.
Musk remains bullish on Cybertruck legacy
When a user highlighted the announcement as the end of an era, Musk replied that the Cybertruck fleet will be around for a long time, though Tesla has not said how long it will supply…
“True, but the Cybertruck fleet will be around for a long time.”
The headline
Tesla will wind down Cybertruck production around mid-2027 to make room for Cybercab production, shifting focus from the struggling electric truck to autonomous vehicles.
