From MadeForMums · · 1m 20s
DreamToys 2026: 15 Christmas toys tipped for wish lists
Parents can win all 15 DreamToys 2026 toys in a nationwide competition starting November 13.
In brief
Parents can win all 15 DreamToys 2026 toys in a nationwide competition starting November 13. Parents can enter a competition to win all 15 DreamToys 2026 toys starting November 13. Originally reported by MadeForMums.
DreamToys 2026 list revealed
The official DreamToys list for 2026 features 15 toys expected to be top of children's Christmas wish lists this year.
15 toys on list
The list includes KPop Demon Hunters singing dolls, a PAW Patrol dinosaur vehicle, and a robotic Megalodon shark.
Toys and prices
Toys range from £13.99 to £129.99 with recommended retail prices listed for each product.
Alphabetical list
The list is presented alphabetically and not ranked, giving every toy equal placement in the selection.
Toy trends for 2026
Explorative toys grew by 45%, building sets by 32%, and action figures by 17% according to industry data.
Parent priorities
Fun now outweighs educational value as the top factor for parents buying toys this Christmas.
CEO statement
Tom Williams says fun is the leading factor in parents' toy-buying decisions, overtaking educational value.
Competition details
A nationwide competition starts November 13, giving eight children a chance to win all 15 DreamToys 2026 toys.
In-store shopping
Over three-quarters of parents say they spend more in-store than online for toys, up from 71% in 2024.
The one thing
Parents can enter a competition to win all 15 DreamToys 2026 toys starting November 13.
