From Maxim · · 1m 40s
Hublot and Jeff Koons drop luxury balloon dog watches
The Swiss watchmaker partners with the pop art icon to create two limited-edition timepieces inspired by his record-breaking inflatable sculptures.
In brief
The Swiss watchmaker partners with the pop art icon to create two limited-edition timepieces inspired by his record-breaking inflatable sculptures. Jeff Koons' iconic Balloon Dog sculptures have been reimagined as luxury watches, with the Classic Fusion priced at $25,100 and the ultra-rare MP-14 Origin at $488,000…
Pop art meets Swiss horology
Hublot and Jeff Koons launched two new luxury watches inspired by the artist's iconic Balloon Dog sculptures. The collaboration brings Koons' inflatable art into wearable form.
Classic Fusion Balloon Dog details
The Classic Fusion comes in mirror-polished stainless steel, red, or blue anodized aluminum. Limited to 200 pieces per edition, each watch features a balloon knot tail and air valve-shaped crown, priced at $25,100.
Engineering the illusion of inflation
Every component was milled on five-axis CNC machines and hand-finished to mimic the soft curves and tension of inflated rubber. The watches contain an automatic HUB1710 movement inside.
“The Classic Fusion was entirely re-engineered to create the illusion of inflated volume and tension.”
MP-14 Origin ultra-luxury timepiece
Hublot debuted the MP-14 Origin with sapphire, titanium, and gem-set white gold. Limited to just 30 pieces worldwide, it features Hublot's first-ever automatic central tourbillon and costs $488,000.
Honoring Koons' 1980 debut
The MP-14's name references Koons' first solo exhibition in 1980 at the New Museum on 14th Street in New York. The central tourbillon represents a first pulse in the expansion of time and light.
“An interpretation of creation itself.”
Star-studded launch in Chelsea
Hublot hosted the launch at Studio 525 in Manhattan's Highline Arts District with animated projections of Balloon Dogs. Guests included Saweetie, Pamela Anderson, Future, Trey Songz, and Olivia Jade.
What matters most
Jeff Koons' iconic Balloon Dog sculptures have been reimagined as luxury watches, with the Classic Fusion priced at $25,100 and the ultra-rare MP-14 Origin at $488,000.
