From Maxim · · 1m 10s
Karlie Kloss Marks 10 Years as Carolina Herrera's Good Girl
The supermodel celebrates a decade with the fragrance brand in a striking V Magazine cover shoot with Kaia Gerber.
In brief
The supermodel celebrates a decade with the fragrance brand in a striking V Magazine cover shoot with Kaia Gerber. Karlie Kloss has been the face of Carolina Herrera's Good Girl fragrance for ten years, evolving from model to entrepreneur while the brand supports her nonprofit. Originally reported by Maxim.
A decade with Good Girl

Karlie Kloss celebrates ten years as the face of Carolina Herrera's Good Girl fragrance with a V Magazine cover shoot.
Inspired by a Mapplethorpe portrait
Rob Rusling photographed Kloss in a custom Carolina Herrera outfit with a flowing cape, bodysuit, and pillbox hat inspired by a historic Robert Mapplethorpe portrait.
Beyond modeling to philanthropy
The partnership extends beyond modeling. Carolina Herrera actively supports Kloss's nonprofit, Kode with Klossy.
More than one job title
In conversation with Kaia Gerber, Kloss reflected on evolving from a 15-year-old runway model to a business owner and philanthropist.
“I am not one job title. Don't size me up or judge me for one thing. There are so many more parts of who I am.”
NYU reignited her passion
Kloss revealed that stepping back to attend NYU at age 20 reignited her passion for creative direction and technology.
“I always say pressure is a privilege.”
Celebrating multifaceted womanhood
Kloss says her relationship with Good Girl remains personal because it celebrates the multifaceted nature of womanhood.
The essence
Karlie Kloss has been the face of Carolina Herrera's Good Girl fragrance for ten years, evolving from model to entrepreneur while the brand supports her nonprofit.



