Live Nation backs Creator Nation

Live Nation is backing Creator Nation, a company set up to buy and grow creator-management firms.

First acquisitions expected soon

Creator Nation’s first acquisitions are expected 'in the coming months,' according to an announcement from Live Nation last Thursday (October 1).

Co-founders Scott and Alexis Fisher

Scott Fisher and Alexis Fisher co-founded Creator Nation after 15 years in the creator economy.

Creator-focused infrastructure

Scott Fisher said creators have built enormous audiences but infrastructure has not kept pace, so Creator Nation will help turn influence into lasting businesses.

“Creators have proven they can build enormous audiences, but the infrastructure around them has not always kept pace. We’re building Creator Nation to give creators and the teams supporting them the resources to turn that influence into businesses designed to last.”

Timeline Management background

Alexis Fisher founded Timeline Management, which works across music, branding, and touring with 25 clients having nearly 200 million social media followers.

Live Nation’s strategic role

Live Nation will act as Creator Nation’s capital partner and strategic backer while the Fishers run it with their own team.

Creator Nation’s operations

Creator Nation is hiring across six areas: creator strategy, commerce, touring, data, operations, and marketing.

Live Nation’s creator economy focus

Live Nation’s artist management companies managed 360 artists in 2025, with a sponsorship division generating $1.3 billion revenue.