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61% of Chinese see Brazil positively

Chinese survey shows 61% view Brazil favorably, with football and soy as top associations.

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Nov 10, 2026

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61% of Chinese see Brazil positively

Chinese survey shows 61% view Brazil favorably, with football and soy as top associations.

In brief

Chinese survey shows 61% view Brazil favorably, with football and soy as top associations. 61% of Chinese surveyed view Brazil positively, 90% want to visit, and 73% associate it with football. Originally reported by Poder360.

Survey results

61% of Chinese surveyed view Brazil favorably, 66% describe it as 'nação amiga'.

“61% dos entrevistados declararam ver o Brasil de modo favorável”

Trade and cooperation

China is Brazil's largest trading partner, with bilateral trade boosting positive perceptions.

“A China é o maior parceiro comercial do Brasil”

Key factors

Key factors

Three factors sustain positive views: trade volume, Brazil as South Global voice, and Brics cooperation.

“Peng aponta 3 fatores que sustentam a imagem favorável do Brasil entre os chineses”

Priorities for cooperation

72% prioritize agricultural products and food supply chains, 70% trade and investment, 69% tourism.

“72% apontaram produtos agrícolas e cadeias de abastecimento de alimentos”

Top associations

Football is the top association (73%), followed by agricultural products (44%).

“O futebol foi a 1ª associação mencionada pelos entrevistados”

Familiarity with Brazil

Familiarity with Brazil

80% have some knowledge of Brazil, 35% know it well.

“80% dos entrevistados afirmaram ter alguma familiaridade com o Brasil”

Diplomatic relations

Brazil and China celebrated 52 years of diplomatic relations in August 2026.

“Em 15 de agosto de 2026, Brasil e China completaram 52 anos de relações diplomáticas”

Positive outcomes

90% recognize positive outcomes, 70% rate relations as effective.

“mais de 90% dos entrevistados reconheceram os resultados da relação”

Tourism interest

Tourism interest

97% want to deepen cultural exchanges and contact between populations.

“97% dos entrevistados disseram querer aprofundar os intercâmbios culturais”

Tourism plans

1,911 of 2,124 surveyed say they would visit Brazil for tourism, study, or business.

“Nove em cada 10 entrevistados (1.911 de 2.124 entrevistados) afirmaram que visitariam o Brasil”

Song Junying's view

Song Junying says more tourism routes and services are needed to facilitate travel.

“Esperamos que mais rotas aéreas sejam abertas e que produtos turísticos mais desenvolvidos sejam introduzidos”

Visa policy

China implemented visa-free entry for Chinese citizens with common passports from May 11 to December 31, 2026.

“O Brasil implementou, de 11 de maio a 31 de dezembro de 2026, política de entrada sem visto para cidadãos chineses”

Lula re-election

Lula's re-election was welcomed by Xi Jinping, who called it a 'model of solidarity and cooperation'.

“Xi descreveu a relação bilateral como um 'modelo de solidariedade e cooperação entre países do Sul Global'”

Brazil's international role

63% see Brazil's influence in Latin America as significant, 86% consider its environmental role important.

“Para 63%, a influência brasileira na América Latina é significativa”

Future cooperation

Song Junying expects stable foreign policy with Lula's continued leadership.

“Song Junying avalia que a política externa do Brasil em relação à China deve se manter estável”

The bottom line

61% of Chinese surveyed view Brazil positively, 90% want to visit, and 73% associate it with football.

Read the original on Poder360

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