From Slate Magazine · · 30s
Tradwives Rebrand as Girlbosses
Homemakers rebrand as girlbosses after 'tradwife' term loses meaning.
In brief
Homemakers rebrand as girlbosses after 'tradwife' term loses meaning. Homemakers rebrand as girlbosses after 'tradwife' term loses meaning. Originally reported by Slate Magazine.
Tradwives retreat
Nara Smith renounces 'tradwife' term and promotes new cookbook.
“Nara Smith went on Call Her Daddy to renounce any association with the term”
Other homemakers step back
Hannah Neeleman focuses on business while others rebrand.
“Other figureheads, like Hannah Neeleman aka Ballerina Farm, are taking a step back to put their business first”
Former tradwives struggle
Actual former tradwives face challenges as term loses meaning.
“Meanwhile, the actual former tradwives are suffering”
In short
Homemakers rebrand as girlbosses after 'tradwife' term loses meaning.
