Instacart Tests Sale to Uber or DoorDash at Lower Price

Instacart explores sale to Uber or DoorDash at fraction of 2021 valuation.

Oct 23, 2026

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Instacart Tests Sale to Uber or DoorDash at Lower Price

Instacart explores sale to Uber or DoorDash at fraction of 2021 valuation.

In brief

Instacart explores sale to Uber or DoorDash at fraction of 2021 valuation. Instacart is considering selling to Uber or DoorDash for about $12 billion, down from $39 billion in 2021. Originally reported by Startup Fortune.

Instacart Sale Talks

Instacart is exploring a sale after preliminary talks with Uber and DoorDash, five years after DoorDash discussed buying it at a far higher valuation.

Market Value Drop

Instacart's market value is now $12 billion, down from $39 billion in 2021, a fraction of the previous valuation.

Takeover Premium

Takeover Premium

A typical tech takeover premium runs 30% to 40%, which would put a deal in the $16 billion to $17 billion range.

2021 Talks Fall Apart

DoorDash was in talks to buy Instacart at $40 billion to $50 billion in 2021, but the deals fell apart partly over antitrust worries.

Market Reaction

Uber closed down nearly 3% and DoorDash fell more than 4% after news of Instacart's potential sale.

What This Means

Grocery delivery is turning into a feature for logistics platforms, not a standalone business that supports its own public company.

In short

Instacart is considering selling to Uber or DoorDash for about $12 billion, down from $39 billion in 2021.

Read the original on Startup Fortune

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