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Rick Astley Wins Best Act Ever

Rick Astley's 'Never Gonna Give You Up' became the internet's biggest prank at the 2008 MTV Europe Music Awards.

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Nov 6, 2026

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Rick Astley Wins Best Act Ever

Rick Astley's 'Never Gonna Give You Up' became the internet's biggest prank at the 2008 MTV Europe Music Awards.

In brief

Rick Astley's 'Never Gonna Give You Up' became the internet's biggest prank at the 2008 MTV Europe Music Awards. Rick Astley won the MTV Europe Music Award for Best Act Ever in 2008 after internet users voted him in with 100 million votes. Originally reported by VICE.

Rick Astley's Signature Song

Rick Astley released the global No. 1 hit 'Never Gonna Give You Up' in 1987.

Rickrolling Origin

A 4chan user pranked users in 2007 by linking to Rick Astley's music video for a Grand Theft Auto IV leak.

MTV Europe Music Awards Prank

MTV Europe Music Awards Prank

YouTube redirected all video links to Rick Astley's music video on April Fools' Day 2008.

Best Act Ever Win

Rick Astley won the Best Act Ever award at the 2008 MTV Europe Music Awards with 100 million votes.

At a glance

Rick Astley won the MTV Europe Music Award for Best Act Ever in 2008 after internet users voted him in with 100 million votes.

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