From Wellbeing Magazine · Ian Hills · · 1m
Natural Oddity: Better-for-You Milk Chocolate
British chocolate brand Natural Oddity offers milk chocolate bars without refined sugar, palm oil or artificial additives.
In brief
British chocolate brand Natural Oddity offers milk chocolate bars without refined sugar, palm oil or artificial additives. Natural Oddity creates milk chocolate bars using dates, nuts and coconut blossom sugar for a refined-sugar-free treat. Originally reported by Wellbeing Magazine.
Natural Oddity Reimagines Milk Chocolate
British chocolate brand Natural Oddity creates milk chocolate bars using dates, nuts and coconut blossom sugar.
“From the outset we adopted a robust 'kitchen logic' rule of thumb regarding ingredients, which stated, if we couldn't use it in our kitchen, it didn't warrant a place within our bars.”
Milk Chocolate Without Refined Sugar
Natural Oddity's milk chocolate bars avoid refined sugar, palm oil, sugar alcohols and emulsifiers.
Three Indulgent Flavors

Natural Oddity offers Loaded Hazelnut, Salted Caramel Crunch and Caramelised Blondie chocolate bars.
Founder's Philosophy
James Hutchins, founder, believes naturally delicious, creamy and authentic chocolate is non-negotiable.
“Naturally, delicious, creamy and authentic are our non-negotiable call-to-arms, with healthier living a very close second, a meaningful me-time treat made simply with better ingredients.”
30 Years of Expertise
James Hutchins has 30 years of chocolate-making experience, starting in 1995.
Available Now
Natural Oddity milk chocolate bars cost £2.49 each and will launch larger bars in spring 2027.
What it means
Natural Oddity creates milk chocolate bars using dates, nuts and coconut blossom sugar for a refined-sugar-free treat.


